Advertising
Central Washington University is an economic powerhouse in the region, with 762 employees and nearly 11,000 students.
- 1 out of 7 jobs in Ellensburg are at CWU
- 1 out of 9 jobs in Kittitas County are at CWU
- CWU is undergoing an enrollment boom with a 21% increase in enrollment Fall 2015 and 509 new students enrolled in the Winter 2016 quarter (a 3.5% increase and record)!
Working with student media can put you in front of this population via the following mediums:
- 700 copies of the Observer circulated each Thursday on campus and throughout Ellensburg
- Observer online web advertising with an average of 23,149 sessions each month during the academic year 2021-2022, a 193% increase from the academic year 2020-2021
- Pulse Magazine advertising via 1,000 copies printed and distributed 1x / quarter throughout the region
Observer Print – 27 issues/year distributed weekly to locations on campus, around Ellensburg and to CWU University Centers; price listed is per run
| 1-2 Runs (full price) | 3-5 Runs (5% discount) | 6-8 Runs (10% discount) | 9+ Runs (15% discount) | |
| Full Page | $620.00 | $589.00 | $558.00 | $527.00 |
| Half Page | $310.00 | $294.50 | $279.00 | $263.50 |
| Quarter Page | $155.00 | $147.25 | $139.50 | $131.75 |
| Eighth Page | $77.50 | $73.62 | $69.75 | $65.87 |
Observer Online – 23,149 average sessions produced per month at cwuobserver.com – (academic year 2021-2022); ad may rotate with up to five other ads
| 1 month (full price) | 3 months (5% discount) | 6 months (10% discount) | 12 months (15% discount) | |
| Large Leaderboard | $150.00 | $427.50 | $810.00 | $1,530.00 |
| Small Leaderboard | $100.00 | $285.00 | $540.00 | $1,020.00 |
| Home Tile Right | $85.00 | $242.25 | $459.00 | $867.00 |
| Non-home Tile Right | $50.00 | $142.50 | $270.00 | $510.00 |
Pulse Magazine – 1,000 copies distributed 1x/quarter on Campus, around Ellensburg and to CWU University Centers
| 1-2 Runs (full price) | 3-5 Runs (5% discount) | 6+ Runs – full academic year (10% discount) | |
| Full Page | $350.00 | $332.50 | $315.00 |
| Half Page | $175.00 | $166.25 | $157.50 |
| Quarter Page | $90.00 | $85.00 | $80.00 |
-Full page and half page premium spaces available for additional charge (20% back cover and 10% inside front cover)